Management Information Systems; Managing the Digital Firm (17th Global Edition)

Specifications

Book Description

“Management Information Systems: Managing the Digital Firm” by Kenneth Laudon and Jane Laudon is a widely used textbook that provides comprehensive coverage of management information systems (MIS) and their role in modern organizations. Here's an overview of what you can expect from the 17th edition:

1. Introduction to Management Information Systems: The book starts with an introduction to the field of management information systems, covering the basics of information systems, their components, and their importance in organizations.
2. Information Technology Infrastructure: It explores the technology infrastructure necessary to support information systems in organizations, including hardware, software, networks, and telecommunications.
3. Data Management and Business Intelligence: The book discusses the management of data within organizations, including databases, data warehouses, and data mining techniques for extracting valuable insights from large datasets.
4. E-Business and E-Commerce: It covers the role of information systems in enabling e-business and e-commerce activities, including online transactions, electronic markets, digital supply chains, and electronic payment systems.
5. Enterprise Systems: The book examines enterprise systems such as enterprise resource planning (ERP) systems, customer relationship management (CRM) systems, and supply chain management (SCM) systems, and their integration across organizational functions.
6. Business Analytics and Decision Support Systems: It explores the use of business analytics and decision support systems to improve decision-making processes in organizations, including techniques for data analysis, visualization, and decision modeling.
7. Strategic Planning for Information Systems: The book discusses the role of information systems in supporting organizational strategy and competitive advantage, including the strategic planning process, alignment of IT with business goals, and digital transformation initiatives.
8. Security and Ethical Issues: It covers the importance of information security and privacy in organizations, including cybersecurity threats, risk management practices, and ethical considerations related to the use of information systems.
9. Emerging Trends and Technologies: The book concludes with a discussion of emerging trends and technologies in the field of management information systems, such as cloud computing, mobile technologies, social media, and artificial intelligence.

Overall, “Management Information Systems: Managing the Digital Firm” provides students and practitioners with a comprehensive understanding of the role of information systems in organizations and how they can be effectively managed to drive business success in the digital age.