Aesthetic Clinic Marketing in the Digital Age

Specifications

Book Description

Aesthetic practitioners now have a new channel via which they may communicate with their patients and set themselves apart from other clinics thanks to social media. On the other hand, the majority of clinic administrators and practitioners view digital media as an ocean of chaos that they are unable to even begin to comprehend how to navigate. With over twenty years of expertise in medical aesthetics, Lewis offers a unique insight of the issues clinics confront every day to promote their products and services in an ethical manner, manage patients, and remain profitable in his book Aesthetic Clinic Marketing in the Digital Age (PDF). This textbook is an expert user's guide that was written specifically for healthcare professionals who are in need of an in-depth introduction as well as a comprehensive actionable program for social media, digital marketing, and aesthetic clinic management. It was designed to meet the needs of those professionals. It is required reading for everyone working in the field.