Specifications
| book-author | Arthur Thompson ; Margaret Peteraf ; John Gamble ; A. Strickland |
|---|---|
| file-type | |
| isbn10 | 1264250134 |
| isbn13 | 9781264250134 |
| language | English |
| publisher | McGraw-Hill Education |
Book Description
Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts & Cases 23e is a renowned textbook that has earned a well-deserved reputation as the most teachable and comprehensive resource in its field. Widely regarded as the benchmark against which other strategy texts are measured, it offers a captivating, clearly articulated, and conceptually balanced exploration of the latest developments in strategic theory and practice.
Authored by a team of experts, including the esteemed Margaret Peteraf, a highly regarded researcher, this 23rd edition seamlessly integrates the resource-based view of the firm from both single-business and multi-business perspectives. The book presents a cohesive and comprehensive understanding of competitive advantage, incorporating cutting-edge insights into the value-price-cost framework.
The book's content is designed to engage and captivate readers, making complex strategic concepts accessible and understandable. Its clarity and balance provide students with a solid foundation in strategic management principles. The text's real-world relevance is amplified through its close alignment with 27 high-interest cases, many of which are authored by the text's own writers. These cases consistently receive high acclaim for their student appeal, teachability, and suitability.
Crafting & Executing Strategy stands out for its ability to bridge the gap between theory and practice, equipping students with the knowledge and skills necessary to make strategic decisions in today's dynamic business landscape. The text's strong emphasis on both theory and application ensures that students develop a deep understanding of strategic concepts and their practical implications.
Whether you are a student seeking a comprehensive introduction to strategic management or an instructor looking for a reliable and engaging teaching resource, Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts & Cases 23e is the go-to textbook. Its longstanding reputation as the most teachable text in its field, coupled with its compelling content and integration of real-world cases, makes it an indispensable tool for mastering the art and science of strategic management.
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